Interest in NFT's (Non-Fungible Tokens) is surging in 2021 and musicians across the globe are taking to this relatively new innovation.
The Times describe NFT's as '...virtual tokens that use blockchain technology to record proof of ownership of pretty much anything unique or scarce – such as collectible playing cards to digital artwork.'
But what does this mean for the music industry?
Join our recent VMDO Links event with Reggie Ba-Pe III from Club Media, who presented an Introduction to Music & NFT's. Reggie unpacks the key need-to-knows, including:
An introduction to NFT's, the new digital asset class
How they benefit creators & musicians
Music NFT case studies
Future and possibilities of NFTs
Presenter: Reggie Ba-Pe III
Reggie is a Burmese-born Australian creative entrepreneur with over 15 years’ experience in music, media, advertising, nightlife, and youth culture in China and the broader Asia-Pacific region. He is the co-founder of CLUB MEDIA, a transformative media company that pioneers the entertainment tech landscape and champions Asian creatives in the Asia-Pacific region.
As an entrepreneur, Reggie first founded Sonically Transmitted Disease in 2007, one of China’s most respected promotions and event agencies. In 2012, he opened Arcade, a video game themed cocktail lounge frequented by Shanghai’s creative elite. He later opened Arkham in 2013, Shanghai’s most prolific underground club. In 2017, Reggie was appointed General Manager and Creative Director of 88rising, one of the most influential Asian entertainment companies that bridges the East and West.
Reggie thrives in leadership and collaborative roles that enable creativity and foster communities. His vast experience in the creative industries has led him to speak at SXSW, MIDEM, All That Matters, EDC, WAM, Big Sound, OYA, Reeperbahn Festival and covered by publications including The Guardian and Forbes.
Having recently repatriated back to Australia, Reggie aims to share his knowledge to empower Australian businesses, artists and professionals.